We will all be very sad to see our favourite Communications and Campaigns Director leave this summer. So, in celebration of his contribution to akt and the legacy he’ll leave behind, we’ve dedicated this ‘A Day in the Life of’ to Matt.

Give us the gist of your job? 

I manage the external voice and presence of akt’s brand, and oversee my brilliant Communications team!

How do you start your work day?

I hula hoop! My old housemate had a weighted hoop that I used to play with it all the time, so January last year I went to a Hula Hooping class that was taught by Marawa’s Majorettes and I loved it! I bought my own hoop and do about 80 minutes in the morning while checking socials, emails and doing a bit of life admin from my phone. I’ll then check my calendar to see what meetings I’ve got coming up to prepare for, check in with the rest of the Comms and feed my rescue cat, Pookie.

What’s the most challenging part of your role?

Making sure the Comms team strikes the right balance between supporting internal stakeholders and staff, and supporting external stakeholders, journalists, parliamentarians, and others. Also, making sure that in all the work we do we continue to ensure LGBTQ+ youth homelessness remains on the media and political agenda.

What’s the most rewarding part of your role?

Working with an amazing, talented, and passionate team in Comms, but also across the whole of akt. It’s rewarding to see akt as a brand grow and reach more people. I’m especially proud of the LGBTQ+ Youth Homelessness Report that we just launched. It was a really great example of collaborative work across Comms and across the wider organisation; from designing it, to creating social assets, producing research, pitching to press, and launching it to the public, MPs and other charities, our frontline Services staff were crucial in helping us form the right questions to ask the young people, helping us reach the respondents we needed to and working with us on the press elements. Though it demonstrated the work we all do in Comms, the report belongs to everybody at akt and is something everybody should be proud of.